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The hub for New Zealand's marketing industry

The Marketing Association is the industry body for marketing, supported by our Principal Business Partners New Zealand Post, Ipsos and IBM.

We educate, inspire and advise our community of savvy marketing and business professionals so that together they foster the evolution of successful, market-led New Zealand businesses making a positive contribution to the New Zealand economy.

Principal Business Partners

NZ Post Ipsos IBM


Shaping the Research Agenda

This initiative is all about finding a common ground to explore research topics that are both academically interesting AND commercially useful.

Research Agenda>


Principal Business Partners

NZ Post Ipsos IBM

Partners & Sponsors

Acxiom Pullman Hotels Interbrand Ubiquity Loyalty m-savvy J1 Amora Hotels & Resorts Simpson Grierson Young & Shand Ventell TNS Tangible Inivio Digital Alchemy Orangebox Mosh Badger Principals Font 99 Frucor Marketing Impact Farmers IAG Genesis Pitney Bowes Westpac