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A guide for direct buying from home by Mail, Telephone or Internet

More and more people are buying goods and services direct from their homes—by mail, by phone and the  internet. You may see an advertisement which invites you to respond to a catalogue, coupon, card, telephone number or website. So what are the benefits of shopping from home, and what are your safeguards?

The Marketing Association has put together a guide for direct buying from home by Mail, Telephone or Internet. This guide will answer your questions, and help you make the most of what’s known as direct marketing.

To download the guide, please click here