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Regional Event Series 2010

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Regional Event Series

The Marketing Association Regional Event Series has changed.  2010 brings a fresh focus and a new framework, resulting in an event structure that maximises the take home value for attendees and increases opportunities for networking and knowledge sharing.

Topics for the 2010 series are aligned with the core competencies of our professional development framework, and will include both ‘technical’ subject matter and real life case studies.

Topics you can expect to see in 2010 include:

• Brand
• Effective integration of marketing activities
• One-to-one customer relationships
• Getting the most out of your client and agency relationships
• Product and service life cycle
• Ambient and experiential marketing

The Regional Event Series will be held in Auckland, Wellington and Christchurch.
 
These popular events are perfect for marketers and business professionals – the Regional Event Series are a great introduction to Marketing Association events and an enjoyable way to invest some time into your Professional Development.

For more information or to find out when the next regional event is taking place, please see our events calendar.

2009 Regional Events
Missed one of our past regional events?  See the event summaries below for highlights and key learnings.

• March 2010
  Northern - The Evolution of Direct Marketing
  Central - Agency/Client Relationships
  Southern - Twitter
  
  
• July 2009 
  Northern - Understanding the Triggers of Buyer Behaviour
  
  
• September 2009 
  Northern - Yellow Tree House Campaign
  
  
• October 2009
  Southern - Click Suite - Touching the Future Using Interactive Media
  Northern - Scary Washing Machine Campaign
  
  
• December 2009
  Northern - Gillian Munnik - A New Breed of Marketer
  Central - Twitter Under the Microscope
  Southern - Scary Washing Machine Campaign