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Mon 07 Jul 2008, 07:28, New Zealand 
 

Events & Training Calendar

Check back regularly to see what's going on at the Marketing Association.

Click on the event links below for more information.

If you are interested in being a speaker, know of a great speaker or have a topic you think we should run an event on, please contact Laura Banks to share your ideas.


 


Certificate of Direct Marketing

22 July 2008     Auckland, Wellington & Christchurch

Internationally respected. Globally relevant. Take your place today.

A 16 week course designed to teach you how to take a direct marketing campaign from start to finish


Certificate of Direct Marketing



Jericho Brainy Breakfast 4 - Web 2.0

23 July 2008     Auckland

If there’s one sure thing about the web, it’s that it changes – and fast.

Join us at our fourth Jericho Brainy Breakfast where you’ll be brought up to speed with what’s new and what’s different with Web 2.0 and how to take word of mouth marketing into a social media context.


Jericho Brainy Breakfast 4 - Web 2.0



Certificate of eMarketing

24 July 2008     Auckland & Wellington

To be effective, online marketers need to be able to integrate online marketing into their existing strategy and execute it successfully.  Marketing online isn’t the same as for other channels, so this course will arm you with all the essentials you need to do it well, prove it works and provide for the future.


Certificate of eMarketing



DAN Dialogue - Web Analytics
Sharing our collective knowledge

30 July 2008     Wellington & Auckland

When it comes to understanding and using web stats, there is a myriad of tools available and everyone seems to be using them differently. It’s about time we shared that knowledge!


DAN Dialogue - Web Analytics
Sharing our collective knowledge



Introduction to Marketing - Semester 2 2008

31 July 2008     Auckland

This 2-day workshop is "marketing in a nutshell". 

It's the perfect introduction - you'll learn the basic principles and practices of marketing today.


Introduction to Marketing - Semester 2 2008



Luncheon - Keeping an Eye on Each Other

1 August 2008     Auckland

Sarah Norrie, Managing Director of G2 New Zealand
Paul Gardner, Chairman of Grey Group Australasia

This special event is your chance to find out about what we Kiwis think about the economy, the environment, what keeps us awake at night, brands and organisations we trust, work ethics, attitudes to health and sport  - and more!


Luncheon - Keeping an Eye on Each Other



Southern Luncheon - Making Sense of Social Media

7 August 2008     Christchurch

Making sense - and sensible use - of social media

Simon and Marie Young of iJump discuss changing trends in marketing and strategies you can use to take advantage of the shifting landscape.  


Southern Luncheon - Making Sense of Social Media



Central Luncheon:
Using Social Marketing to influence behaviour

8 August 2008     Wellington

Driving Social Change - the hardest marketing of all?

Jeremy Lambert, Director of Communications at the Ministry of Agriculture and Forestry


Central Luncheon:
Using Social Marketing to influence behaviour



Measurable Marketing

18 August 2008     Auckland & Wellington

Measurable Marketing is a two-day workshop that will equip you with the tools you need to measure, analyse and understand results.


Measurable Marketing



 
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