Here is a little more about each of the 2014 inspiring speakers.
Click Here to download a pdf of all our speaker and topic details
James's Topic: The Eventfinda Story
Kaila Colbin, Co-founder, Ministry of Awesome, and Curator and Licensee, TEDxChristchurch
Kaila Colbin is a co-founder and trustee of the non-profit Ministry of Awesome, an organisation dedicated to watering the seeds of awesome in Christchurch, as well as the Curator and Licensee of TEDxChristchurch. She is the founder and director of New Zealand social media consultancy Missing Link and co-founder and director of project management training company Falcon. She is also a PMP certified Project Manager, Chairman of the Board of the New York-based Natural Gourmet Institute for Health and Culinary Arts, and a member of the Board of CORE Education.
A native New Yorker, Kaila is fluent in English, Spanish, French and Italian, holds a degree in Hotel and Restaurant Administration from Cornell University, and has been a serial entrepreneur since the age of 22. Her purpose in life is to be an uplifting presence.
Kaila's Topic - To The Power Of X, or, Why Digital Needs Analog (And Vice-Versa)
It will look at how digital has been used to increase the impact of offline activities, and why the efforts wouldn't have been nearly as powerful if they were digital alone.
Key Learning's you will gain from Kaila's presentation
Through a behind-the-scenes look at the TED/TEDx phenomenon, attendees will understand how a platform that gave away its content and brand leveraged both to become exponentially more powerful. Kaila will share insights behind the connection between digital and analog in the world of TED/TEDx, core learnings as to why it works, and what happens when it all goes wrong.
Mark Blair, Vice President of Australia & New Zealand, Brightcove
Mark is a respected thought leader in the Australian digital media community. A frequent speaker and panelist, Mark offers keen insight to how leading global and regional brand marketers and media companies are optimising their digital media content distribution strategies to differentiate themselves from competitors as they capture, retain and engage viewers, fans and customers.
About Brightcove Inc.
Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud services for video, offers a family of products that revolutionize the way organizations deliver video experiences. The companys products include Video Cloud, the market-leading online video platform, Zencoder, a leading cloud-based media processing service and HTML5 video player technology provider and Once, a cloud-based ad insertion and video stitching service. Brightcove has more than 6,300 customers in over 70 countries that rely on Brightcove cloud content services to build and operate video experiences across PCs, smartphones, tablets and connected TVs. For more information, visit http://www.brightcove.com.
Mark's Topic - Video Moves Business
Learn why organisations in Australia, New Zealand and beyond are becoming broadcasters and driving awareness, engagement, conversion and loyalty with a video centric content marketing strategy. Get data and insights from video marketing initiatives from brands such as Tourism Australia, Cricket Australia.
Mark Pascall, Director, 3months
For over 25 years Mark has been helping organisations in the UK and NZ use technology as an enabler to meet their goals. He is passionate about using leading edge web & mobile technologies within and Agile / Lean Startup processes to bring true innovation into the corporate world.
14 years ago he founded 3months.com and has had the pleasure of working with some amazing clients and a wonderful team of passionate, smart technologists who believe that web/mobile software projects should be creative, fun and deliver business value quickly.
3months are a 20 person Wellington/Auckland based company specialising in bespoke mobile (apps and mobile web) and web based solutions for organisations wanting to use technology to innovate. They have worked with some big names including Saatchi & Saatchi LA, Consumer NZ, Deloitte and the National Library as well as a whole lot of entrepreneurs/intrapreneurs in a range of business domains.
Mark's Topic: iBeacon - connecting the online and offline worlds
Sometimes the biggest changes in technology have the smallest beginnings. In the summer of 2013, Apple quietly announced iBeacon, a nerdy-sounding feature of its new operating system that would "provide apps a whole new level of location awareness". Since that beginning increasing numbers of marketers around the world have begun to realise the huge potential this technology now offers:
Welcome to the exciting world of iBeacon.
Dr. Mark Sagar, Director, Laboratory for Animate Technologies
Academy Award winner Dr. Mark Sagar is the director of the Laboratory for Animate Technologies at the Auckland Bioengineering Institute.
Marks interest is bringing digital characters to life using artificial nervous systems to empower the next generation of human computer interaction. To this end Marks laboratory is pioneering neurobehavioral animation combining biologically based models of faces and neural systems to create live, naturally intelligent and highly expressive interactive systems.
Mark previously worked as the Special Projects Supervisor at Weta Digital and Sony Pictures Imageworks and developed technology for the digital characters in blockbusters such Avatar, King Kong, and Spiderman 2, and before that was Co-Director of Research and Development for Pacific Title Mirage and Life F/X Inc which lead groundbreaking development of realistic digital humans for film and artificial intelligence driven eCommerce applications.
His pioneering work in computer-generated faces was recognised with two consecutive Scientific and Engineering Oscars in 2010 and 2011.
Associate Professor Sagar holds a Ph.D. in Bioengineering and is a recipient of the University of Aucklands 2012 Distinguished Alumni Award.
Mark's Topic - Expressive Machines
The Laboratory for Animate Technologies is combining face simulation with brain simulation to create interactive self-animated expressive Avatars which interactively learn.
We are pioneering a new form of naturally intelligent and expressive human computer interface which has the potential for disruptive impact on digital signage and interactive marketing.
Michael Cornwell, Head of Marketing, Samsung Electronics New Zealand
In 2012, Mike Cornwell returned to his home city of Auckland, to join Samsung Electronics as their Head of Marketing. Mike is responsible for overseeing the marketing activities over multiple Samsung product categories including their marketing leading positions in both the TV and Mobile categories. Prior to Samsung, Mike spent 8 years with Red Bull in Vancouver, working in various roles including Director of Marketing, and Business Unit Director for Western Canada. Mike has over 13 years of experience in the beverage industry (Red Bull, Lion Nathan) as well as 4 years of experience in the technology sector (Hewlett-Packard, Samsung)
Michael's Topic: The Smart Phone Line - launching the GS4 through our fans.
Michael will be speaking alongside Scott Coldham.
Scott Coldham, Head of Account Management, Colenso BBDO
With a Sales and Marketing background, Scott left client side and has been at Colenso for 8 years.
Key Learning's you will gain from Scott's presentation
Scott will be speaking alongside Michael Cornwell.
Simon Lendrum, Managing Director, JWT
Simon has been Managing Director of JWT New Zealand since 2010. JWT is a full service communications agency with clients such as Ford, Z Energy, PlaceMakers, Contact Energy, Kellogg's, Nestle, and more.
Simon began his career in advertising at BMP DDB London in 1995. He worked across multiple categories and brands in the UK, before moving to New Zealand in 2004 to join Singleton Ogilvy & Mather.
His perspective on the digital world is informed by a belief that thinking of digital strategy as distinct from the rest of your communications strategy is self-defeating. To quote from his blog, "The key to great communications strategy lies in understanding human behaviour. Get that right, at all levels of the Planning Cycle, and youve improved your odds of influencing that behaviour in your favour."
Simon's full topic will be available soon, and will include topics such as immersive experiences, telepathic technologies, the age of impatience, and anonymity in a post-Snowden world.
Stephen Knightly, Director/Chairperson, InGame & NZ Developers Association
Stephen Knightly is Director of InGame, NZ's first gamification consultancy and is Chairperson of the fast-growing NZ Game Developers Association. He has a long marketing career in NZ, Europe and the Middle East for brands such as Microsoft, XBox, Fonterra, Telecom and is also a Director of Pursuit PR. He has done gamification projects for ACC, NZ On Air, Dairy NZ, NZ Fire Service and the Ministry of Education.
Key Learning's you will gain from Stephen's presentation
Viveka von Rosen, Founder, Linked into Business, LLC
Viveka is author of best selling LinkedIn Marketing: An Hour a Day and is known internationally as the LinkedIn Expert. CEO of Linked Into Business and Co-Founder of LinkedProspecting, she also hosts the biggest LinkedIn chat on Twitter and co-moderates LinkedStrategies, the largest LinkedIn strategy group on LinkedIn.
Viveka has 30,000+ first level connections and a network of over 38 million people on LinkedIn, and 56,000+ followers on Twitter. Her seminars, webinars and workshops have taught and trained well over 90,000 people.
Forbes has listed her as a top social media influencer, and she has been cited in Money Magazine, Simple Living, Ragan, CNN, Forbes, Mashable, The Miami Herald, Social Media Today and The Social Media Examiner.
Key Learning's you will gain from Viveka's presentation
LinkedIn may very well be one of the best business and marketing tools available, but most people only have a limited (if any) idea on how to effectively use it.